Over the span of my thirty-year coaching career, I learned that communication is the most important element to reaching your goals. It is imperative that you learn to communicate openly and effectively with your parents, high school coach, and college coaches.
More specifically, when sending an initial email to a college coach expressing your interest clearly articulate yourself. Here are three suggestions to consider when emailing college coaches.
1. COMMUNICATE EFFECTIVELY
Be brief. Clearly and concisely articulate who you are. There is no need to list what place you finished at your conference meet or how competitive your high school is academically. Express your interest in their specific school and program, list your PR’s and provide your essential academic information – GPA and test scores. Avoid phrases such as “I am confident that I can contribute greatly to your program” if you are not yet performing at a level close to the team’s current athletes.
2. COMMUNICATE PROFESSIONALLY
In most cases, your initial e-mail to a college coach will be your first impression. Make it impactful. Avoid slang terms, misspellings and formatting mistakes. Carefully proofread every email before hitting send. Be sure if you cut and paste that the formatting is not changed clearly exposing such. Finally, be sure that the coach’s name and school are correct. On several occasions while I was coaching at Columbia I would receive emails addressed to other coaches and/or colleges expressing interest on one of our rival schools. Send a couple of test emails to your self first to ensure there are not weird font or text size changes where you have cut and pasted new names.
3. COMMUNICATE EFFICIENTLY
Prior to sending your email complete the school’s online recruiting questionnaire. Your e-mails should be extremely easy to read. Avoid sending attachments – there is no reason to include them on your initial email and they will most likely not be opened. Provide clear and easily seen contact information.
The recruiting process can be daunting. There are so many unknowns throughout the entire process. However, if you get started early, put in the work and take an active role you will find the right fit.